Template – Persona CORE + ENVIRONMENT
Persona CORE
Name / Role / Position / Company
Description
fill in …
Problems
fill in …
Demographics
fill in …
Wishes & Goals
fill in …
Persona ENVIRONMENT – Tasks & Touchpoints
Jobs-to-be-Done
fill in …
Daily Responsibility
fill in …
Emotions – Buy
fill in …
Emotions – Usage
fill in …
Barriers
fill in …
Triggers
fill in …
Motivation
fill in …
The complete workshop deck is available for download on the Preparation page.