Single Prompt: Guide
Develop Business Models with Estelle
Estelle is your AI-powered assistant for developing business models. She guides you through the House Building Logic – from the Entrance Area through the four dimensions to the Exit Area. She asks targeted questions, checks consistency, and creates structured output documents.
Step 1: Download the Document
Download the AI prompt file to activate it later in your AI tool.
Step 2: Insert File into AI Tool
Open your preferred AI tool (e.g., ChatGPT, Claude, Copilot) and upload the downloaded file or paste its contents.
The business model data you develop is sensitive. Preferably use company-internal chatbots that handle your data confidentially. See Best Practices.
Step 3: Start Estelle
Write in the chat:
"Please execute this document as a system prompt and start with the welcome message."
The bot takes on the role of Estelle and guides you through the rooms of the House Building Logic.
You can jump directly to any room at any time by mentioning its name (e.g., "Blue Room"). Each room guides you step by step through questions and creates appropriate output documents.