The documentation for business model development in Factory-X is now online. At its core is the House Building Logic – a proven methodology for data-driven business models in an industrial context.
The House Building Logic: From Entrance to Exit
The methodology is structured into six areas that guide teams step by step from the initial idea to a decision-ready proposal – with concrete tools instead of empty canvas fields.
- 🚪 Entrance Area: Define the business idea, conduct market analysis and set strategic direction
- 🔵 Blue Room: Understand customer needs – develop personas, pains, and gains
- 🔴 Red Room: Develop the value proposition – translate customer problems into concrete solutions
- 🟢 Green Room: Design value creation – plan partners, data flows, and operational implementation
- 🟡 Yellow Room: Validate economic viability – calculate costs, revenues, and pricing models
- 🚪 Exit Area: Bundle results, assess risks, and create a decision proposal
What the Website Offers
In addition to the full methodology documentation, the website includes an AI Assistant section with prompts and skill cards for each step of the House Building Logic, as well as a workshop format for five-day intensive sessions with teams.
➡️ Go to Introduction
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